Mission and brand values

Comprehensive customer orientation

We focus our energies on customers and markets. We treat every customer with respect and appreciation – we view them with their comprehensive needs. This applies to our external customers – our sales partners and end customers – as well as to our internal customers – our colleagues and employees. It is our aspiration to achieve our shared potentials by balancing between the various individual interests.

Mutual trust and open communication

We are reliable, fair and open-minded. These fundamental principles apply to all business units of the Talanx Group, our business partners, and our internal and external stakeholders. Working together in a constructive manner based on partnership, we exchange feedback in order to achieve better solutions together. We focus on our shared mission, and are respectful, helpful and empathetic towards each other.

Results and performance orientation

We are accountable through our results and achievements. We generate customer value. The quality of our processes is decisive for making successes repeatable. Teamwork and appreciation form the basis for mutual trust. When there are disagreements, we use those different perspectives to develop ourselves continuously.

Entrepreneurial mindset and action within the Group context

We think and act responsibly and in an anticipatory, goal-oriented and mindful way. We conduct our business as if it were our own. Consequently, we always work in a solution-oriented way with short decision-making paths. We take innovative steps to arrive at new solutions. In the case of divergent business units' concerns, the interests of the Talanx Group take priority.